An internationally experienced manager with a strong consultancy background in the online medium, Muhammad Chbib is the CEO of the first and largest online private shopping club in the Middle East, Sukar.com.

Muhammad started his career with SAP, Europes largest software provider, in an IT consultancy role. Having held a keen interest in technology from a young age, Muhammad honed his technical knowledge and skills in this environment, gaining a degree of expertise that would prove invaluable in his future endeavors.

In 2000, Muhammad set up his own B2B online marketplace based in Munich, a novel concept at the start of the new millennium. In late 2001, Muhammad worked as a freelancer supporting different businesses while simultaneously running his own projects. He took a keen interest helping establish several successful startup organizations in Europe and the Middle East. He also worked with one of his former clients, the European telecommunications giant O2.

From 2004 to early 2011, Muhammad led McKinsey & Companys client service teams working in various fortune 500 companies in the online, financial, technology and telecommunications sectors. He joined Sukar.com in early 2011, and has been an instrumental driving factor behind Sukar.com continued acceleration in growth and stature.

Bringing both a wealth of international experience having worked in Europe and the Middle East and a solid grasp of business fundamentals, Muhammad is focused on developing Sukar.com in the key areas of efficiency, growth, operational excellence and the customer experience.

Muhammad graduated with an international business management degree from the Koblenz School of Corporate Management (WHU) in Germany. A passionate and energetic individual, Muhammad speaks fluent Arabic, German, English and French. Muhammad devotes his time outside work to his family, and is an avid reader with interests as diverse as innovative technologies, scuba diving and Bayern Munich.

Saygin Yalcin is the Founder & President of the first and largest online private shopping club in the Middle East, Sukar.com.

Educated in Germany, USA and Mexico the young and dynamic entrepreneur worked with a range of high-profile corporations such as BMW, LOreal and Capgemini as a student. Upon graduation, Saygin collaborated with the founding members of the Global Shopping Club Alliance, to analyze new investment opportunities and business models.

Prior to starting Sukar.com, Saygin was founder and CEO of Joe Suis GmbH; a premium luxury house for high-end leather handbags and diamond jewelry based in Germany, where he collaborated with several online shopping clubs as major distribution channels.

The experience of working with luxury products and a global sourcing network gave Saygin the market insight needed to see the opportunity of bringing the shopping club model to the Middle East. In 2009, Saygin met with the founding team consisting of one of the world's most successful internet serial entrepreneurs and the Jabbar Internet Group, the Middle East's largest e-commerce conglomerate, to start Sukar.com.

n less than two years, Sukar.com has grown from a small e-commerce startup into the multi-million-dollar business it is today. Saygin envisions Sukar.com becoming "the biggest online distribution channel for fashion and lifestyle products in the Middle East".

Saygin holds a Masters degree in Business Administration from the prestigious WHU in Germany. He is fluent in German, English, Spanish and Turkish.